Westfield OOH Promo
550 state-of-the-art, digital screens will be installed and connected across 20 flagship Westfield US malls.
As part of a $9.5billion investment, Westfield are launching The New Westfield Network, a highly advanced, first-to-market, integrated digital platform for advertisers.
The New Westfield Network enables advertisers to deliver dynamic, intuitive, personalized and measurable advertising campaigns in flagship retail environments where consumers are most receptive to brand influence.
Westfield asked Two Goats to create a punchy film that effectively communicates key features and benefits of this latest innovation in Out Of Home (OOH) media.